16 August 2005
EDITORIAL: Why we never give up
EVERYTIME we are on the verge of giving up, and this due to severe economic difficulty, not the least of which is paying the office rent, power and water, something welcome always comes up. To perk up our sagging spirit, to inspire us to keep faith and wait for the sun shining behind the dark clouds.
In the case of The Pangasinan Star’s 20th anniversary on August 17, the beacon was our breaking into the internet thru the so-called Blog, a free “web log” (that’s how the blog word was derived) service which makes use of a special software that makes writing one’s thoughts, indeed, even news, on the internet simpler And the writer is still assured his penned (or encoded) musings can reach a mass audience in various parts of the world.
This revolutionary means of disseminating information and opinion first created and offered by Pyra Labs, a small San Francisco-based technology company, was recently purchased by Google, the search engine company, further boosting the “art” of blogging in the Net.
Outside of making itself financially viable, a newspaper like the Pangasinan Star has to constantly strive to achieve wider circulation. Most provincial newspapers, sadly, have little of both. With the advent of “blogging”, The Pangasinan Star can look forward to a much wider circulation beyond Philippine shores; the over a hundred visitors to our blogspot so far this week – and growing -- is guarantee and proof enough of our
somehow making it in the circulation part. What’s left now for the editors and business staff is to fill up the profit part substantially as we enter our 21st year in the community newspaper business.
This latter challenge of course is a never-ending one, but having survived all of 20 years in this field amid all past economic difficulties, we just feel The Pangasinan Star will overcome.
See you on this page same time next year!
In the case of The Pangasinan Star’s 20th anniversary on August 17, the beacon was our breaking into the internet thru the so-called Blog, a free “web log” (that’s how the blog word was derived) service which makes use of a special software that makes writing one’s thoughts, indeed, even news, on the internet simpler And the writer is still assured his penned (or encoded) musings can reach a mass audience in various parts of the world.
This revolutionary means of disseminating information and opinion first created and offered by Pyra Labs, a small San Francisco-based technology company, was recently purchased by Google, the search engine company, further boosting the “art” of blogging in the Net.
Outside of making itself financially viable, a newspaper like the Pangasinan Star has to constantly strive to achieve wider circulation. Most provincial newspapers, sadly, have little of both. With the advent of “blogging”, The Pangasinan Star can look forward to a much wider circulation beyond Philippine shores; the over a hundred visitors to our blogspot so far this week – and growing -- is guarantee and proof enough of our
somehow making it in the circulation part. What’s left now for the editors and business staff is to fill up the profit part substantially as we enter our 21st year in the community newspaper business.
This latter challenge of course is a never-ending one, but having survived all of 20 years in this field amid all past economic difficulties, we just feel The Pangasinan Star will overcome.
See you on this page same time next year!
Comments:
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Congratulations on your 20th Year Anniversary!
Been using blogger myself and yes it helped me a lot in bringing the Pangasinan language (and literature) beyond its borders :)
Just one thing though, do away with this blog layout. Send me a copy of your newspaper (scanned) will do and I'll create a template for you.
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Been using blogger myself and yes it helped me a lot in bringing the Pangasinan language (and literature) beyond its borders :)
Just one thing though, do away with this blog layout. Send me a copy of your newspaper (scanned) will do and I'll create a template for you.
<< Home